Digital Home Convergence Essay -- Technology Technological Essays

digital Home ConvergenceOverviewAs technology and cheer converge interior the domicil, study players in various industries atomic number 18 taking different strategies in planning for the future. The concept of the digital home depart likely frivol a government agency one of two forms a closed outfit entertainment profits (PVRs, OnDemand) or an open wireless data mesh (web, email, VOIP, IPTV). The closed place is already being offered in many homes across the country, but as technology advances, the open poseur will become the modular. It is important to get wind how both technology and entertainment are companies are strategizing to control the digital home. Based on research in this report, it appears that four things are likely to occur. First, convergence of technology will create the need for standards in the digital home network. Much in the way it took some fourth dimension before the Wintel model became standard, we will wipe out to wait and natter which mode l takes hold in home entertainment. Once a model is chosen as standard, there will be an explosion of products and service ply to that model in the market. Second, increasing competition will lead to alliances amidst companies in different industries. PC technology companies that have no movement in home entertainment might look to deal their way into the digital home. For example, Microsoft is currently striking deals with several major auditory sensation companies to provide the platform for IPTV. Many people also suspect that apple might acquire TiVo in order to gain a movement in TV and create a service platform for video-on-demand. Third, the fortunate companies in the battle for the digital home will be the ones who pee-pee customer loyalty. Consumers are reluctant to change their behaviors, especially ones like TV watching that are so entrenched. Companies need to deliver products and services reliably in order to facilitate a consumer shift to the digital home. Fin ally, major sum providers will hold up the process until they see digital distribution as a way to increase their long profits. Home video divisions of entertainment companies are extremely profitable. They do not want to jeopardize this profitability just to be at the introductory of the technology curve. The infrastructure behind the digital home will have to be in place before the major studios choose to participate.computer hardware - PCsCompanies in the ... ...cess is due to a combination of factors, including pricing, infrastructure, demographics, geography, deregulation, and clear user benefits. remnantIn conclusion, we expect to observe significant convergence of technology and entertainment, which will either be in the form of a closed wired entertainment network (PVRs, OnDemand) or an open wireless data network (web, email, VOIP, IPTV). We predict that the open model will become a standard in the future. In support of our thesis, we would like to recapitulate four maj or trends that will likely happen in the near-term future.1. A standard(s) will be created in the digital home network. Once a model is chosen as a standard, we can expect to see a proliferation of products and services that are compatible with that standard.2. Increasing competition will lead to increase synergies and alliances amongst hardware, software and distribution companies.3. The companies successful in the digital home entertainment space will be the ones who earn customer loyalty.4. Major content providers (e.g. movie studios) will hold up the process until they see digital distribution as a way to increase their long-term profits.